
LG and Lenovo Promise to Make 2012 CES Ultra-exciting

What happens in Vegas stays in Vegas, right?
Not this week.
The 2012 Consumer Electronics Show (CES) has officially begun in Sin City, and with 20,000 new products expected to make their debut at the show—including new models of the highly anticipated ultrabook—word is going to spread fast.
With global consumers expected to spend a record $1 trillion on consumer electronics in 2012, a record number of people are expected to attend the show. Last year, more than 2,700 exhibitors showcased their latest products on more than 1.6 million net square feet of exhibit space, with nearly 150,000 people in attendance. This year’s show will match or even surpass that number. Certainly, the CES has come a long way since it introduced the videocassette recorder to17,500 attendees in 1970!
And so have the products. Many of this year’s attendees will be coming to see what’s been touted as the year’s biggest thing in computer devices: the super thin, super lightweight ultrabook. Developed by Intel, the ultrabook design marries the best of the notebook and the tablet. In order to be called an ultra book, these high performing devices must meet Intel’s stringent criteria: weigh no more than 3.1 pounds, be no more than 0.71 inches thick, and provide five or more hours of battery life. They must also offer flash-based storage and Intel technology that makes for extra-fast boot times.
This week, CES 2012 will showcase about 50 ultrabook models. Nearly every major manufacturer is set to unveil its version of this ultra computing device. Here’s a brief look at some of the highlights that will be showcased respectively by industry giants LG Electronics and Lenovo.
Lenovo
Lenovo is not new to the ultrabook game. The company recently introduced two new ultrabooks that will sit alongside Lenovo’s existing model, the ThinkPad X1.
The Thinkpad X1 Hybrid is the crown jewel of Lenovo’s ultrabook product line (and a royal price, starting at $1,599). As its “hybrid” title suggests, it’s a variation of the original. Like the original, the ThinkPad X1 Hybrid is available with three Intel Core CPU options (i3, i5 and i7), along with a 13.1-inch Gorilla Glass screen. The main area in which the Hybrid differs from the original is in the operating system; the new model features a supplementary Qualcomm dual-core CPU and up to 16GB of memory that runs a custom Linux-based operating system. Lenovo says that in this mode, the battery will last 10 hours, compared to only five when using the traditional Windows/Intel platform.
On the other end is the ThinkPad T430u—at about $849, it’s known as the budget ultrabook. The T430u has a 14-inch screen but it’s still less than .8 inches thick. You can choose between Intel Core CPUs and optional Nvidia graphics…or opt for an SSD instead of a traditional disk drive. This ultrabook comes with a large battery with a stated life of six hours.
Lenovo’s newest offerings include the IdeaPad U310 and U41. Like all Ultrabooks, these models are characterized most notably by their super-thin, lightweight form factors. The U310 weighs in at 3.74 pounds and measures 0.7 of an inch thick, while the slightly larger U410 weighs in at 4.18 pounds and measures 0.83 of an inch thick.
LG Electronics
Front and centre for LG Electronics is what it calls the Super Ultrabook TM Series, a brand new lineup that includes the Z330 and the Z430. Both models boast powerful performance and a sleek design not seen in ordinary ultrabooks.
Z330
At just 14.7 mm throughout, the Z330 14-inch notebook is the most compact product in the lineup. It’s also lighter than most competing ultrabooks in this class, weighing only 1.21 kg. Powered by LG’s Super Speed Boot technology, the Z330 completes booting in less than 10 seconds–about three times faster than other 13-inch notebooks on the market, and it can recover from standby mode in only two seconds.
Z430
The Z430 is a 14-inch notebook offering high performance in a sleek package. At 19.9 mm thick, and weighing 1.50 kgs, it’s the most compact 14-inch notebook on the market, yet it still boasts super fast 12 seconds booting time (thanks to Super Speed Boot) and large storage capacity of up to 500GB.
LG Electronics has not yet announced a price for either ultrabook.
New in 3-D
While the spotlight is most certainly on the ultrabooks, LG is also showcasing the latest in slim and powerful CINEMA 3D notebook technology.
P535
The P535 features both: the notebook has a 24.1 mm chassis, weighs just 2.2 kg and has a 15.6-inch super-slim LED backlight display. In fact, it’s up to 24 per cent slimmer and 27 per cent lighter than the closest competing 15-inch 3D notebooks.
A540
LG’s A540 provides glasses-free 3D display panel, SRS premium sound effect and 4.1 channel 3-D sound—bringing consumers full on 3D entertainment in a powerful package with an easy on the eyes 15.6-inch Full HD LED backlight display.
LG V300
LG’s first-ever all-in-one PC features Film Patterned Retarder, 3D technology and an IPS display. Originally launched in 2011, the V300 offers the most vivid, immersive full HD 3D viewing experience on a 223-inch Full HD display without any eye fatigue. Unlike competing all-in-one PCs with a dual camera touch sensor, the V300 is equipped with a triple camera system that offers a multi-touch experience.
New 3D technology and what many are predicting to be the next big thing—the ultrabooks—are bright lights at this year’s CES, and kick off an exciting new year of technology. Look for the lightest, fastest, the ultra-est devices becoming available to consumers very soon in 2012.


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